Beyonce's "Cowboy Carter" enjoys great praise

Beyonce's "Cowboy Carter" enjoys great praise

Fans and critics are praising "Cowboy Carter," Beyoncé's storied album, which is soaring up the charts after its hotly anticipated premiere today, AFP reports.

A raucous, wide-ranging tribute to her Southern heritage, the second installment of her 27-track "Renaissance" trilogy is a genre-defining triumph that celebrates black culture in this country.

"It's as if Beyoncé has observed some of the evolutionary leaps and holds that country has experienced while redefining its boundaries - as music has always done - and said, 'Watch and learn. It's my turn," wrote a critic in the entertainment publication Variety.

"But the question isn't just what Beyoncé can do for country music; the question is what her conception of country can do for her, expanding her musical empire and even her already well-established self-confidence. That's a lot," he adds.

It's too early to tell where "Cowboy Carter" and its voluminous tracklist will settle on the charts, but it's certain that the album has huge commercial potential.

The Houston-born 42-year-old singer is a pioneer and master of the surprise online album release, but for the first two "Renaissance" albums she turned to a more traditional marketing strategy, with calculated promotions and deluxe physical editions available for purchase.

Her ode to dance, "Renaissance," climbed to No. 1 on Billboard when it was released in 2022, and "Cowboy Carter" seems primed for a repeat.

Add in another hit tour like she did for "Act I" - "Beyoncé Boom" was literally blamed for driving up inflation in Sweden, and boosted local economies everywhere she ventured in town - and Queen Bey would be doing-si-do right to the bank. / BGNES

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